Kurukshetra is a journey of knowledge and experience with various management games and contests in the areas of Marketing, Finance, Human Resource, Operations, Information Technology, Strategy and International Business. It involves tasks that highlight the managerial aspects of life, while also offering a platform for the meeting of minds through quizzes and debates, music, live bands and drama. Corporate executives and celebrity guests interact with the participants and the audience to enhance the process of learning through the event. It is a memorable experience that opens new vistas of knowledge and ideas for participants.